IP Bootcamp: IP and Data for Strategic Business Growth

There’s more to IP than filing patents to prevent competitors from copying your inventions. Join us for a full day session that will go into a deep dive to help you map out IP Strategy for your organization.

This interactive workshop empowers CEOs, business leaders, and key decision-makers with essential knowledge and tools for addressing common business challenges through strategic Intellectual Property (IP) management and effective data governance. Participants will learn how IP solutions can solve critical business problems, gain confidence in discussing IP within their organization, and learn how to start developing a robust IP strategy.

Key topics include:

• Identifying Common Business Problems with IP Solutions: Understand how to recognize and address business challenges that can be solved through IP, helping your company gain a competitive edge.
• Building Confidence in IP Strategy Discussions: Learn practical frameworks for discussing IP with stakeholders and integrate IP strategy into your overall business plan. Understand how IP considerations tie into decision-making across your organization.
• Understanding Data as a Strategic Asset: Delve into what data is, why it is a critical asset for your business, and how it intersects with IP management.
• Introduction to Data Governance: Learn the key principles of data governance, why it is essential, and how to implement policies that align with your business goals.

Participants will leave with a clearer understanding of how IP and data governance can drive value for their company, help safeguard business assets, and support long-term strategic growth.

About our Speakers from Innovation Asset Collective (IAC)

Sharon Ho, Legal Counsel

IAC is a federally funded non-profit organization set up to help SMEs in the cleantech sector with IP strategy.

In addition to being a lawyer, Sharon is also a patent agent and a trademark agent. Sharon has nearly 20 years of professional experience in all areas of IP, from front-end IP protection and strategy development to IP-related corporate transactions and litigation, and in a wide range of industries, including high-tech, pharmaceutical, and energy. Sharon has a bachelor’s degree in Engineering Physics from UBC and worked in R&D in the telecommunications sector prior to her legal career.

Erin Pisko, VP, IP Strategy

Erin is a thought leader and champion for the importance of having an IP strategy. She has spearheaded numerous initiatives to advocate for the importance of IP strategy across the innovation ecosystem. Erin teaches that creating effective IP strategies is a learned business skill and breaks things down into series of manageable tasks that support a company’s ability to grow and scale.

With a career spanning decades in roles across the innovation ecosystem, Erin, a registered patent agent, has honed her skills to guide companies through the process of capitalizing on their initial ‘a-ha’ discovery moment to build Canadian success stories leveraging the power of IP.